Before you leave...
Take 20% off your first order
20% off
Enter the code below at checkout to get 20% off your first order
Discover summer reading lists for all ages & interests!
Find Your Next Read

What do a $47 billion non-IPO, exploding Samsung phones, and the Great Emu War have in common?
They're all spectacular failures that seemed like brilliant ideas-right until they weren't.
Inside, you'll discover:
From 1930s military fiascos to Silicon Valley flameouts, from soda wars to smartphone explosions, these aren't just stories-they're warnings.
✓ The jaw-dropping moment everything went wrong
✓ Clear explanations of what actually happened (no jargon, no fluff)
✓ Real sources and receipts-this is fact-first history
✓ Actionable lessons you can actually use
✓ One-line zingers perfect for your next presentation
Perfect for:
This isn't academic history or dry business analysis. It's the stories your MBA professor was too polite to tell, backed by research they'd actually respect.
Whether it's Yahoo refusing to buy Google for $1 million, Pepsi trying to solve protests with a soda, or Berlin Airport taking 9 extra years to open, these cautionary tales prove that the difference between triumph and disaster is often just one spectacularly bad call.
Stop making decisions in the dark. Start learning from the most expensive mistakes in history.
"History doesn't repeat, but it does rhyme-and sometimes it rhymes with 'what the hell were they thinking?'"
Thanks for subscribing!
This email has been registered!
Take 20% off your first order
Enter the code below at checkout to get 20% off your first order