Erotic Capital: The Power of Attraction in the Boardroom and the Bedroom (Hardcover) (ISBN-13: 9780465027477)

In 2010, pioneering sociologist Catherine Hakim shocked the world with a provocative new theory: In addition to the three recognized personal assets (economic, cultural, and social capital), each individual has a fourth asset -- erotic capital -- that he or she can, and should, use to advance within society.

In this bold and controversial book, Hakim explores the applications and significance of erotic capital, challenging the disapproval meted out to women and men who use sex appeal to get ahead in life. Social scientists have paid little serious attention to these modes of personal empowerment, despite overwhelming evidence of their importance. In Erotic Capital, Hakim marshals a trove of research to show that rather than degrading those who employ it, erotic capital represents a powerful and potentially equalizing tool -- one that we scorn only to our own detriment.

Author: Catherine Hakim
ISBN-10: 0465027474
ISBN-13: 9780465027477
Publisher: Basic Books
Language: English
Published: 09/06/2011
Pages: 304
Format: Hardcover
Weight: 1.20lbs
Size: 9.10h x 6.50w x 1.10d

Review Citation(s):
Publishers Weekly 07/18/2011
Chronicle of Higher Education 12/16/2011 pg. 7
Choice 03/01/2012
Reference and Research Bk News 10/01/2011 pg. 95