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Statistical skills are essential for analysing data and ensuring optimal business operation and efficiency. In this clear and concise textbook, Les Oakshott and Kathy Kotiadis guide students through key quantitative techniques, from basic maths and statistics through to advanced topics such as hypothesis testing and linear programming.
Grounded in the everyday realities of business, this textbook introduces each chapter with an engaging case study to highlight how organisations operationalise these techniques, ranging from the growth of China's economy and a Covid-19 infection survey to goal scoring at Euro 2024 and the effect of global warming on the occurrence of salmonella in Singapore. New to this edition:Les Oakshott is a former Associate Fellow of Warwick Business School, UK.
Kathy Kotiadis is Professor of Management Science/Operational Research at the University of Kent, UK.
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Take 20% off your first order
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