Event Planning: Management & Marketing For Successful Events (Paperback) (ISBN-13: 9798775866341)

Event strategy is the overall plan of the event. It will include all tasks, from concept to wrap up and everything in-between. It should have a template or defined process for each step. It's a complicated beast but like anything, once it is broken down into bitesize pieces it can be much easier to digest.

This book tells you:
- event strategy and budgeting
- content planning and marketing
- recruiting and managing teams
- sponsorship and exhibition sales
- venues and geo-adaptation
- crisis management

Author: Darryl Musulin
ISBN-13: 9798775866341
Publisher: Independently Published
Language: English
Published: 11/29/2021
Pages: 236
Format: Paperback
Weight: 0.77lbs
Size: 9.00h x 6.00w x 0.54d