Football and Management: Comparisons Between Sport and Enterprise by Soderman, S.

Football and Management: Comparisons Between Sport and Enterprise (Paperback) (ISBN-13: 9781349351503)

Vendor: S. Soderman
Product type: Books
Format: Paperback
$109.99
$109.99
$109.99
Subtotal: $109.99
Football and Management: Comparisons Between Sport and Enterprise by Soderman, S.

Football and Management: Comparisons Between Sport and Enterprise

$109.99
Football and Management: Comparisons Between Sport and Enterprise by Soderman, S.

Football and Management: Comparisons Between Sport and Enterprise

$109.99
Format: Paperback
Description
Description
x
What happens off the football pitch? This volume mixes storytelling with theoretical and conceptual reasoning to analyse marketing, product, product development and management, as well as (in football terms), the atmosphere, match, training and club management.

Author: S. Soderman
ISBN-10: 1349351504
ISBN-13: 9781349351503
Publisher: Palgrave MacMillan
Language: English
Published: 11/14/2012
Pages: 286
Format: Paperback
Weight: 0.85lbs
Size: 8.50h x 5.50w x 0.68d
By S. Soderman
By S. Soderman
x
Sten Söderman is Professor in the School of Business at Stockholm University, Sweden. He frequently contributes to research on scientific development in the fields of international business, sports management, entrepreneurship and innovation.

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