Forecasting for the Pharmaceutical Industry: Models for New Product and In-Market Forecasting and How to Use Them by Cook, Arthur G., MR

Forecasting for the Pharmaceutical Industry: Models for New Product and In-Market Forecasting and How to Use Them (Hardcover) (ISBN-13: 9780566086755)

Vendor: Arthur G. MR Cook
Product type: Books
Format: Hardcover
$144.95
$144.95
$144.95
Subtotal: $144.95
Forecasting for the Pharmaceutical Industry: Models for New Product and In-Market Forecasting and How to Use Them by Cook, Arthur G., MR

Forecasting for the Pharmaceutical Industry: Models for New Product and In-Market Forecasting and How to Use Them

$144.95
Forecasting for the Pharmaceutical Industry: Models for New Product and In-Market Forecasting and How to Use Them by Cook, Arthur G., MR

Forecasting for the Pharmaceutical Industry: Models for New Product and In-Market Forecasting and How to Use Them

$144.95
Format: Hardcover
Description
Description
x
Section headings are: 'The Past and the Present', 'The Forecasting Process', 'New Product Forecasting', 'In-Market Forecasting' and 'Thoughts for the Future'.

Author: Arthur G. MR Cook
ISBN-10: 0566086751
ISBN-13: 9780566086755
Publisher: Gower Publishing Company
Language: English
Published: 11/27/2006
Pages: 141
Format: Hardcover

Review Citation(s):
Scitech Book News 03/01/2007 pg. 8

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