Frameworks of IT Prosumption for Business Development (Hardcover) (ISBN-13: 9781466643130)

Separation distinction between the roles of the producer and consumer has become blurred with the development of new science and technologies enabling the emergence of the prosumer, or the active consumer. In the IT sector, the role of the end-user has broadened to include innovation and development practices in addition to the traditional consumer activities. As such, businesses must create opportunities for product development and innovation by the consumers. Frameworks of IT Prosumption for Business Development investigates the latest empirical research on active use of information technology resources, enabling users with new methodologies, tools, and opportunities to impact application development processes. The objective of this reference book is to mobilize end-users to take a more active role in their own IT solutions, which will in turn assist in the development of best practices in IT at all levels.

Author: Malgorzata Pańkowska
ISBN-10: 1466643137
ISBN-13: 9781466643130
Publisher: Business Science Reference
Language: English
Published: 07/31/2013
Pages: 416
Format: Hardcover
Weight: 2.76lbs
Size: 11.00h x 8.50w x 0.94d