From Adam Smith to Michael Porter: Evolution of Competitiveness Theory (Extended Edition) (Paperback) (ISBN-13: 9789814407540)

With Foreword by Michael PorterFollowing the success of the First Edition published in 2000, this extended edition of From Adam Smith to Michael Porter: Evolution of Competitiveness Theory provides a thorough explanation of the evolution of international competitiveness theories and their economic and strategic implications. The theories range from classical theories such as Adam Smith's theory of absolute advantage, to new theories such as Michael Porter's diamond model. Professor Cho and Professor Moon have updated their research with their latest theoretical advancements, such as the double-diamond-based nine factor model, and MASI (Measure, Analyze, Stimulate, and Implement) model.This newly revised volume is suitable for International Economics, Business Strategy, and International Business courses on both the graduate and upper-division undergraduate levels. Policy makers and corporate managers will also find useful implications from this book's systematic integration and application of important competitiveness models.

Author: Dong-Sung Cho, Hwy-Chang Moon
ISBN-10: 9814407542
ISBN-13: 9789814407540
Publisher: World Scientific Publishing Company
Language: English
Published: 04/15/2013
Pages: 348
Format: Paperback
Weight: 1.05lbs
Size: 9.00h x 6.00w x 0.90d