From Commodity To Brand (Paperback) (ISBN-13: 9789363387256)

Every great brand begins with the courage to think differently Most commodity businesses stay invisible for life - not because they lack quality, but because they lack branding. This book reveals the truth most agencies won't tell you: it's not your product that's holding you back, it's your mindset. Learn how to escape price wars, win customer loyalty, and build a brand that makes the trade chase you. Nagessh Pannaswami once worked with the biggest agencies-until he realized they were never bult to serve the real builders of india owner-exanaged businesses. Today, as the founder of Curry Nation, he's helping commodity brands break free from mediocrity and become morikat icons. This book is his mission-to help your business become unforgetable.

Author: Nagessh Pannaswami
ISBN-10: 9363387259
ISBN-13: 9789363387256
Publisher: Gullybaba Publishing House Pvt Ltd
Language: English
Published: 02/05/2026
Pages: 136
Format: Paperback
Weight: 0.36lbs
Size: 8.50h x 5.50w x 0.29d