Fundamentals for fashion retail STRATEGY PLANNING AND IMPLEMENTATION (Paperback) (ISBN-13: 9781522816201)

The book outlines the fundamental principles and mechanisms that are applied in fashion retailing during the strategy planning and implementation phases for all critical operational areas required to build a successful and sustainable business.It will be particularly beneficial to students and those who are maybe considering a career in the industry. Individuals who are already part of the fashion buying and merchandising community will find this book to be invaluable in that it provides a complete simplified overview of all the integral activities and roles that go to make up the topic and thereby will provide a broader insight into their own career.

Author: Charles Nesbitt
ISBN-10: 1522816208
ISBN-13: 9781522816201
Publisher: Createspace Independent Publishing Platform
Language: English
Published: 02/15/2016
Pages: 116
Format: Paperback
Weight: 0.36lbs
Size: 9.00h x 6.00w x 0.24d