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In an era of rapid transformation in the world of work, Gen Z emerges as a transformative force, reshaping traditional employment models with their distinct preferences and values. This book examines these trends in the context of Central and Eastern Europe, focusing on three countries - Poland, Czechia, and Estonia.
Elżbieta Wąsowicz-Zaborek is an Assistant Professor in the International Business Department, SGH Warsaw School of Economics, Warsaw, Poland.
Adam Oleksiuk is an Assistant Professor in the Department of International Marketing, SGH Warsaw School of Economics, Warsaw, Poland.
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