Before you leave...
Take 20% off your first order
20% off
Enter the code below at checkout to get 20% off your first order
Discover summer reading lists for all ages & interests!
Find Your Next Read
Grills, Thrills, and Opportunities - The Samgyupsal Revolution in the Philippines is more than a food story - it's a business roadmap for one of the fastest-growing dining trends in the country.
Samgyupsal has become a Filipino favorite, blending culture, community, and commerce. But behind the sizzling grills and unlimited refills lies a thriving industry full of opportunities for aspiring entrepreneurs.
In this book, Olan Deems unpacks the forces driving the Samgyupsal craze and shows how you can turn this cultural phenomenon into a profitable and purposeful venture. Through real-world examples, case studies, and practical strategies, you'll discover how to build not just a restaurant, but a brand that inspires and endures.
Inside, you'll learn how to:
Understand the cultural and social appeal of Samgyupsal in the Philippines
Overcome the key challenges of running a food business
Apply proven pathways to profitability - from tiered offerings to upselling and cross-selling
Differentiate your brand through marketing, branding, and unique dining experiences
Adapt to future trends such as health-conscious dining, sustainability, and K-pop collaborations
Whether you're an aspiring entrepreneur, a food business owner, or simply curious about the business of Samgyupsal, this book will guide you to create a venture that is both profitable and purposeful.
Author: Olan Deems
ISBN-13: 9798265269287
Publisher: Independently Published
Language: English
Published: 09/15/2025
Pages: 84
Format: Paperback
Weight: 0.27lbs
Size: 9.00h x 6.00w x 0.17d
Thanks for subscribing!
This email has been registered!
Take 20% off your first order
Enter the code below at checkout to get 20% off your first order