Growth Juice: How to Grow Your Sales (Paperback) (ISBN-13: 9780989500623)

John A. Weber (Ph.D., University of Wisconsin), is Emeritus Professor of Marketing at the University of Notre Dame where he has been teaching for forty years. He has published over sixty articles, monographs, books, and computers programs on planning corporate growth. John has worked with scores of major firms - among them more than thirty Fortune 500 companies - helping them to identify and pursue new sales and profit growth opportunities. Corporate clients have included General Electric, AT&T, IBM, 3M, Xerox, Bristol-Myers, International Paper, Bell South, Miles Labs, Pioneer Seed, Honeywell, Mastic, Nekoosa, Bradley, Thomaston Mills, Kellogg, Certainteed, Uniroyal, Whirlpool, American Greetings, Square D, Cabot, Richards Medical, Continental Can (JSC/CCA), Camshaft Machine, Adria Labs, Jeld-Wen, Dukane, Gould, Hammermill, Sears, Federal Express, Union Camp and many other companies manufacturing and marketing a wide range of industrial and consumer products and services. Professor Weber is a certified instructor of Solution Selling(R). This Growth Juice book presents his interpretation of the Solution Selling(R) system, without SPI's carte blanche endorsement of all the specifics of that interpretation.