Guide on the Side: Winning with Courses in the Age of AI (Paperback) (ISBN-13: 9798989164103)

AI Changes Everything

Artificial intelligence (AI) technologies have come seemingly out of nowhere, and they're turning every industry upside down-including the world of online courses. The changes are both seismic and subtle, and no coach, consultant, or expertise-based entrepreneur can afford to ignore them.

In this book, you'll learn exactly what is changing, and what you need to do to come out ahead. Like, for example . . .

• What Ernest Hemingway (of all people!) knew about the adoption of AI
• The critical limitations (that most people don't understand) of popular AI technologies
• The right way to use AI to speed up your course building (and business growth)
• The *wrong* way to apply AI in your business, and the consequences if you do
• The biggest impact of AI on the online courses industry (hint: it's not what you think!)
• The type of online course (there's just ONE) that will see a spike in demand because of AI
• How to use AI to engineer transformation that your audience will pay for
• "Prompt Engineering"-what it is, and how to use it to save TONS of time with AI
• Why AI makes selling courses harder (and an under-the-radar strategy to beat the odds)

. . . and a whole lot more. This book from Danny Iny and the team at Mirasee is your definitive guide to thriving with online courses in the age of AI.