How to Master Strategic Management in 24 Hours (Paperback) (ISBN-13: 9798224924066)

Strategy is a mental process that includes cognition, decision-making, and action. It is an ongoing process that can be static or dynamic in nature. The term "Strategic Management" was first coined by Henri Fayol in the early 1900s. He and many management theorists and practitioners have emphasized it throughout history by defining it as 'the art of managing an enterprise in such a way as to ensure its prosperity and continuity'.

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