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Offers insights into the B2B SaaS Business model and the inherent revenue framework
Provides an overview of the evolution of cloud-computing, Software as a service and Business-to-Business client relationships
Incorporates primary data gathered from industryDavid Dempsey is an original co-founder of Salesforce EMEA and currently serves as Senior Vice President and Country Leader at Salesforce Ireland. Prior to the establishment of Salesforce in Europe, David held executive positions at Oracle, including Head of Ireland Consulting Services. David is a certified Member of the Institute of Directors.
Felicity Kelliher is a Senior Lecturer in Management and Co-founder of the award winning RIKON group at Waterford Institute of Technology, Ireland. Widely published, Felicity has over 30 years of leadership and training experience. Prior to joining academia, Felicity held International Project Management and Consultancy roles in the I.T. industry.
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