Innovation Alchemy: How to Stay Irreplaceable and Keep Ahead of the Competition in the Age of Perfect Machines (Paperback) (ISBN-13: 9781804093795)

Vendor: Maks Giordano
Product type: Books
Format: Paperback
$19.99
$19.99
$19.99
Subtotal: $19.99
WR Book House

Innovation Alchemy: How to Stay Irreplaceable and Keep Ahead of the Competition in the Age of Perfect Machines

$19.99

Innovation Alchemy: How to Stay Irreplaceable and Keep Ahead of the Competition in the Age of Perfect Machines

$19.99
Format: Paperback
Description
Description
x

The alchemists never found gold.

They searched for centuries. They failed completely. And in failing, they invented modern chemistry, porcelain, phosphorus, and the scientific method itself. The search for the impossible created the invaluable.

This is the Alchemist Mindset -- and it's exactly what AI cannot replicate.

In Innovation Alchemy, Maks Giordano draws on 30 years of innovation work and interviews with over 20 world-leading practitioners -- from Google's first Chief Innovation Evangelist to the designer who shaped Apple's iconic identity -- to reveal what makes humans irreplaceable in an age of perfect machines.

This isn't another book about how to use AI. It's about what AI creates space for.

You'll discover:
Why human "wandering" produces breakthroughs that optimization never findsHow the greatest innovators turn accidents into advantagesCreative practices you can apply regardless of your industry or company sizePractical tools for productive exploration -- not just efficient execution
The alchemists never found gold. They found everything else.

What will you find?

Author: Maks Giordano
ISBN-10: 1804093793
ISBN-13: 9781804093795
Publisher: Harriman House
Language: English
Published: 03/23/2027
Pages: 256
Format: Paperback
Weight: 1.00lbs
Size: 8.50h x 5.51w x 1.00d
By Maks Giordano
By Maks Giordano
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Maks Giordano has been working at the forefront of corporate innovation for over 30 years, gaining extensive practical knowledge and experience from digital innovation projects spanning nearly all industries. In 2000, Giordano joined the management board of MetaDesign AG as the head of digital. He was instrumental in pioneering the first mobile projects in Europe, including work for Publishers, like Spiegel and Fokus, NTT DoCoMo's iMode and Telefonica, becoming an evangelist for mobile services long before the iPhone revolutionized the market. He also advised major European mobile operators and helped numerous brands launch their first mobile projects, including BMW and worked with international Media Companies, like ESPN, Yahoo etc. He developed digital video strategies for mobile, social, and online media for companies like CNN, NTV, MTV and Universal Music. He is the author of Innovation Alchemy.

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