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This book examines the relationship between intangible cultural heritage (ICH) and tourism, taking as a focus the ICH at the World Cultural Heritage site in Lijiang, China. It explores the tensions between authenticity and commodification and provides theoretical guidelines for developing a sustainable ICH tourism from a people-based approach.
Junjie Su holds a PhD from the Cultural Heritage Centre for Asia and the Pacific, Deakin University, Australia. He is Associate Professor at the School of Ethnology and Sociology and Director of the Yunnan Provincial Research Base of Intangible Cultural Heritage, Yunnan University, China. His research interests include cultural heritage, heritage tourism, museum and arts management, cultural and creative industries and the sociology of heritage.
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