Intellectual Property Rights Management: Rookies, Dealers and Strategists by Alkaersig, L.

Intellectual Property Rights Management: Rookies, Dealers and Strategists (Hardcover) (ISBN-13: 9781137469526)

Vendor: L. Alkaersig
Product type: Books
Format: Hardcover
$119.99
$119.99
$119.99
Subtotal: $119.99
Intellectual Property Rights Management: Rookies, Dealers and Strategists by Alkaersig, L.

Intellectual Property Rights Management: Rookies, Dealers and Strategists

$119.99
Intellectual Property Rights Management: Rookies, Dealers and Strategists by Alkaersig, L.

Intellectual Property Rights Management: Rookies, Dealers and Strategists

$119.99
Format: Hardcover
Description
Description
x
This book explores how the entire toolbox of intellectual property (IP) protection and management are successfully combined and how firms generate value from IP. It provides a framework of archetypes which firms will be able to self-identify with and which will allow companies to focus on the IP and IP Management issues most relevant to them.

Author: L. Alkaersig,K. Beukal,T. Reichstein
ISBN-10: 1137469528
ISBN-13: 9781137469526
Publisher: Palgrave MacMillan
Language: English
Published: 02/27/2015
Pages: 195
Format: Hardcover
Weight: 0.88lbs
Size: 8.50h x 5.50w x 0.56d
By L. Alkaersig
By L. Alkaersig
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Lars Alkærsig is Assistant Professor in the Department of Management Engineering at Technical University of Denmark.

Karin Beukel is Assistant Professor of Innovation and Entrepreneurship in the Department of Food and Resources Economics at Copenhagen University, Denmark.

Toke Reichstein is Professor in the Department of Innovation and Organizational Economics at Copenhagen Business School, Denmark.

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