International Business and Market Strategies of Smes: Volume 1 (Hardcover) (ISBN-13: 9798888365274)

Small and Medium-sized Enterprises or SMEs, are businesses that have a small to moderate size in terms of their number of employees, revenue and assets compared to larger corporations. They play a crucial role in economies worldwide, contributing to job creation, innovation and economic growth. SMEs operate across various sectors, including manufacturing, services, retail and technology, among others. Governments and organizations often provide support and incentives for SMEs to thrive, recognizing their importance in fostering entrepreneurship, driving competition and contributing to community development. This book elucidates the concepts and innovative models around prospective developments with respect to international business and market strategies. The book aims to shed light on some of the unexplored aspects of SMEs. Those in search of information to further their knowledge will be greatly assisted by this book.

Author: Leonard Fisher
ISBN-13: 9798888365274
Publisher: Larsen and Keller Education
Language: English
Published: 08/25/2025
Pages: 287
Format: Hardcover