Internet Data Collection (Paperback) (ISBN-13: 9780761927105)

Designed for researchers and students alike, the volume describes how to perform each stage of the data collection process on the Internet, including sampling, instrument design, and administration. Through the use of non-technical prose and illustrations, it details the options available, describes potential dangers in choosing them, and provides guidelines for sidestepping them. In doing so, though, it does not simply reiterate the practices of traditional communication modes, but approaches the Internet as a unique medium that necessitates its own conventions.

Author: Samuel J. Best, Brian S. Krueger
ISBN-10: 0761927107
ISBN-13: 9780761927105
Publisher: Sage Publications, Inc
Language: English
Published: 04/29/2004
Pages: 104
Format: Paperback
Weight: 0.28lbs
Size: 8.48h x 5.56w x 0.22d