Introducing Public Relations by Butterick, Keith

Introducing Public Relations (Paperback) (ISBN-13: 9781412921152)

Vendor: Keith Butterick
Product type: Books
Format: Paperback
$59.00
$59.00
$59.00
Subtotal: $59.00
Introducing Public Relations by Butterick, Keith

Introducing Public Relations

$59.00
Introducing Public Relations by Butterick, Keith

Introducing Public Relations

$59.00
Format: Paperback
Description
Description
x
This is your guide to the basics of public relations: where it came from, what it means and what issues the industry faces today. It takes readers from the origins of PR all the way to the newest theoretical debates, explaining along the way the changes and development of the role of the PR practitioner. With interviews and ′day in the life′ examples from a wide range of professionals in the industry, students will learn what PR practitioners do, what they think, and how the industry really works.

Author: Keith Butterick
ISBN-10: 1412921155
ISBN-13: 9781412921152
Publisher: Sage Publications Ltd
Language: English
Published: 03/05/2011
Pages: 240
Format: Paperback
Weight: 1.01lbs
Size: 9.09h x 7.41w x 0.55d

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