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'. . . we need this book. Of course Africa needs it as well, because no other huge area of the planet is treated as such a singular region, and that has to change. But the rest of the planet needs It's a Continent because we miss out by not recognising the individual majesty, the complexity, the beauty, the culture and the stories of the dozens of African countries. We owe it to ourselves and our history to put that right.' - Simon Reeve
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