Before you leave...
Take 20% off your first order
20% off
Enter the code below at checkout to get 20% off your first order
Discover summer reading lists for all ages & interests!
Find Your Next Read

Packed with contemporary examples from the business world, this engaging and comprehensive book explains how language works in business, how to analyse it and how to use it in an informed and creative way.
Examining business communication from corporate, management and employee perspectives, a wide range of topics are included, from stakeholder communication and brand narratives to managing conflict and self-branding. Each chapter introduces and demonstrates the application of a specific linguistic or discourse analytical theory drawing on real-life cases from the world of work and business, which act as springboards for further discussion. There is also ample opportunity for readers to put new skills into practice, with an array of activities, tasks, and clearly defined learning outcomes identified throughout, plus an extended case study encouraging a comprehensive approach to business communication. In addition, this extensively revised second edition includes: - Updated examples and further reading suggestions for each chapterErika Darics, University of Groningen, the Netherlands.
Veronika Koller, Professor of Discourse Studies, Lancaster University, UK.
Bernard De Clerck, University of Ghent, Belgium.
Thanks for subscribing!
This email has been registered!
Take 20% off your first order
Enter the code below at checkout to get 20% off your first order