Before you leave...
Take 20% off your first order
20% off
Enter the code below at checkout to get 20% off your first order
Levi Strauss: The Man Who Gave Blue Jeans to the World (Paperback) (ISBN-13: 9781625342997)
Vendor:
Lynn Downey
Product type:
Books
- $26.95
$26.95- $26.95
- Unit price
- per
Subtotal:
$26.95
Description
xWinner of the 2016 Foreword Indies' Silver Award in Biography
Blue jeans are globally beloved and quintessentially American. They symbolize everything from the Old West to the hippie counter-culture; everyone from car mechanics to high-fashion models wears jeans. And no name is more associated with blue jeans than Levi Strauss & Co., the creator of this classic American garment. As a young man Levi Strauss left his home in Germany and immigrated to America. He made his way to San Francisco and by 1853 had started his company. Soon he was a leading businessman in a growing commercial city that was beginning to influence the rest of the nation. Family-centered and deeply rooted in his Jewish faith, Strauss was the hub of a wheel whose spokes reached into nearly every aspect of American culture: business, philanthropy, politics, immigration, transportation, education, and fashion. But despite creating an American icon, Levi Strauss is a mystery. Little is known about the man, and the widely circulated "facts" about his life are steeped in mythology. In this first full-length biography, Lynn Downey sets the record straight about this brilliant businessman. Strauss's life was the classic American success story, filled with lessons about craft and integrity, leadership and innovation.
Author: Lynn Downey
ISBN-10: 1625342993
ISBN-13: 9781625342997
Publisher: University of Massachusetts Press
Language: English
Published: 09/29/2017
Pages: 304
Format: Paperback
Weight: 1.00lbs
Size: 8.70h x 5.70w x 0.70d
Blue jeans are globally beloved and quintessentially American. They symbolize everything from the Old West to the hippie counter-culture; everyone from car mechanics to high-fashion models wears jeans. And no name is more associated with blue jeans than Levi Strauss & Co., the creator of this classic American garment. As a young man Levi Strauss left his home in Germany and immigrated to America. He made his way to San Francisco and by 1853 had started his company. Soon he was a leading businessman in a growing commercial city that was beginning to influence the rest of the nation. Family-centered and deeply rooted in his Jewish faith, Strauss was the hub of a wheel whose spokes reached into nearly every aspect of American culture: business, philanthropy, politics, immigration, transportation, education, and fashion. But despite creating an American icon, Levi Strauss is a mystery. Little is known about the man, and the widely circulated "facts" about his life are steeped in mythology. In this first full-length biography, Lynn Downey sets the record straight about this brilliant businessman. Strauss's life was the classic American success story, filled with lessons about craft and integrity, leadership and innovation.
Author: Lynn Downey
ISBN-10: 1625342993
ISBN-13: 9781625342997
Publisher: University of Massachusetts Press
Language: English
Published: 09/29/2017
Pages: 304
Format: Paperback
Weight: 1.00lbs
Size: 8.70h x 5.70w x 0.70d
By Lynn Downey
xLynn Downey is an independent scholar and writer. She was the first in--house historian for Levi Strauss & Co., where for twenty--five years she built the company's archive, traveled as its global ambassador, and thoroughly researched the life of its founder. Please visit her website at http: //lynndowney.com/.
Recently Viewed Products
- Choosing a selection results in a full page refresh.