Lightning Strategies for Innovation: How the World's Best Firms Create New Products by Zangwill, William I.

Lightning Strategies for Innovation: How the World's Best Firms Create New Products (Paperback) (ISBN-13: 9780684863979)

Vendor: William I. Zangwill
Product type: Books
Format: Paperback
$24.95
$24.95
$24.95
Subtotal: $24.95
Lightning Strategies for Innovation: How the World's Best Firms Create New Products by Zangwill, William I.

Lightning Strategies for Innovation: How the World's Best Firms Create New Products

$24.95
Lightning Strategies for Innovation: How the World's Best Firms Create New Products by Zangwill, William I.

Lightning Strategies for Innovation: How the World's Best Firms Create New Products

$24.95
Format: Paperback
Description
Description
x
Willard Zangwill's study of the innovation he addresses world-class practices of leading companies like General Electric, 3M, Canon, and others, providing a multi-step strategy for cultivating new products and development. Zangwill also explains the philosophy behind concurrent engineering, rapid learning cycles, target pricings, and more--in order to influence and promote the innovative process.

Author: William I. Zangwill
ISBN-10: 0684863979
ISBN-13: 9780684863979
Publisher: Free Press
Language: English
Published: 10/01/1998
Pages: 380
Format: Paperback
Weight: 1.35lbs
Size: 9.02h x 6.02w x 1.00d
By William I. Zangwill
By William I. Zangwill
x
William I Zangwill is the author of Light Strategies For Innovation, a Simon & Schuster book.

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