Loving the World Appropriately: Persuasion and the Transformation of Subjectivity (Hardcover) (ISBN-13: 9780226822105)

A revolutionary approach to rhetoric that asks why audiences need persuading.

What is persuasion? For some, it is the ideal alternative to violence. For others, persuasion is simply a neutral instrumentality--a valued source of soft power. Both positions rest on a fundamental belief: persuasion is a power that resides in a speaker acting on an audience. Loving the World Appropriately asks a different, more fundamental, question: why does an audience need persuasion? In shifting our focus, James Kastely delivers a provocative new history of rhetoric and philosophy, one that describes rhetoric as more than a matter of effective communication and recasts persuasion as a philosophical concern central to notions of human subjectivity. Ultimately, Kastely insists, persuasion enables us to love the world appropriately.

Author: James L. Kastely
ISBN-10: 0226822109
ISBN-13: 9780226822105
Publisher: University of Chicago Press
Language: English
Published: 12/08/2022
Pages: 264
Format: Hardcover
Weight: 0.74lbs

Review Citation(s):
Publishers Weekly 09/05/2022
Choice 10/01/2023