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Mad Women (Paperback) (ISBN-13: 9781250022011)
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Jane Maas
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Books
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Description
xFans of the show Mad Men are dying to know how accurate it is. Was there really that much sex at the office? Were there really three-martini lunches? Were women really second-class citizens? Jane Maas says the answer to all three questions is unequivocally yes. Her book Mad Women, based on her own experiences and countless interviews with her peers, is a fascinating tell-all account of life as an ad woman in the male jungle of Madison Avenue.
Author: Jane Maas
ISBN-10: 1250022010
ISBN-13: 9781250022011
Publisher: St. Martins Press-3PL
Language: English
Published: 01/29/2013
Pages: 240
Format: Paperback
Weight: 0.60lbs
Size: 8.10h x 5.40w x 0.60d
By Jane Maas
xJane Maas (1932-2018) began her career at Ogilvy & Mather as a copywriter in 1964 and rose to become a creative director and agency officer. Ultimately, she became president of a New York agency. A Matrix Award winner and an Advertising Woman of the Year, she is best known for her direction of the I Love New York campaign. She is the author of Adventures of an Advertising Woman and co-author of the classic How to Advertise, which has been translated into 17 languages.
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