Managing Cultural Joint Ventures: An Identity-Image View by Johansson, Tanja

Managing Cultural Joint Ventures: An Identity-Image View (Paperback) (ISBN-13: 9781032374758)

Vendor: Tanja Johansson
Product type: Books
Format: Paperback
$33.99
$33.99
$33.99
Subtotal: $33.99
Managing Cultural Joint Ventures: An Identity-Image View by Johansson, Tanja

Managing Cultural Joint Ventures: An Identity-Image View

$33.99
Managing Cultural Joint Ventures: An Identity-Image View by Johansson, Tanja

Managing Cultural Joint Ventures: An Identity-Image View

$33.99
Format: Paperback
Description
Description
x

This book provides an in-depth exploration of two key aspects of managing cultural collaborations: managing the multiple identities of venture participants and managing the diverse images and brand relationships.



Author: Tanja Johansson,Annukka Jyrämä,Kaari Kiitsak-Prikk
ISBN-10: 1032374756
ISBN-13: 9781032374758
Publisher: Routledge
Language: English
Published: 08/26/2024
Pages: 130
Format: Paperback
Weight: 0.38lbs
Size: 8.50h x 5.50w x 0.31d
By Tanja Johansson
By Tanja Johansson
x

Tanja Johansson, PhD, is Director at the Laurea University of Applied Sciences in Espoo, Finland.

Annukka Jyrämä, PhD, is Professor of Cultural Management at the Estonian Academy of Music and Theatre and a senior advisor at Aalto University, Finland.

Kaari Kiitsak-Prikk, PhD, is Lecturer and Head of Studies on the Cultural Management MA programme at the Estonian Academy of Music and Theatre.

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