Managing Customer Experiences in an Omnichannel World: Melody of Online and Offline Environments in the Customer Journey by Dirsehan, Taşkın

Managing Customer Experiences in an Omnichannel World: Melody of Online and Offline Environments in the Customer Journey (Hardcover) (ISBN-13: 9781800433892)

Vendor: Taşkın Dirsehan
Product type: Books
Format: Hardcover
$116.99
$116.99
$116.99
Subtotal: $116.99
Managing Customer Experiences in an Omnichannel World: Melody of Online and Offline Environments in the Customer Journey by Dirsehan, Taşkın

Managing Customer Experiences in an Omnichannel World: Melody of Online and Offline Environments in the Customer Journey

$116.99
Managing Customer Experiences in an Omnichannel World: Melody of Online and Offline Environments in the Customer Journey by Dirsehan, Taşkın

Managing Customer Experiences in an Omnichannel World: Melody of Online and Offline Environments in the Customer Journey

$116.99
Format: Hardcover
Description
Description
x
Managing Customer Experiences in an Omnichannel World explores how organizations integrating both the physical and virtual environments for consumers will enable them to effectively manage the customer experience.

Author: Taşkın Dirsehan
ISBN-10: 1800433891
ISBN-13: 9781800433892
Publisher: Emerald Publishing Limited
Language: English
Published: 11/26/2020
Pages: 344
Format: Hardcover
Weight: 1.25lbs
Size: 9.10h x 6.10w x 0.90d
By Taşkın Dirsehan
By Taşkın Dirsehan
x
Taşkın Dirsehan received his BA in Business Administration from Galatasaray University, his MA in Production Management and Marketing from Marmara University and PhD in Marketing from Istanbul University. Currently, he has been working as an Associate Professor of Marketing at Marmara University, Turkey.

Recently Viewed Products