Marijuana: The World's Most Misunderstood Plant (Paperback) (ISBN-13: 9780989376419)

Jeffrey Friedland is considered a leader in the emerging legal cannabis industry globally. Mr. Friedland is an owner of two retail marijuana stores in mountain resort communities in Colorado and a grow facility. This business was featured in CNN's nine-part reality series, High Profits during the spring of 2015. Jeffrey Friedland is also CEO of INTIVA Inc., a multi-faceted life sciences company focused on building operating businesses in the global cannabis industry. INTIVA has established operating businesses and made investments in the cannabis industry in the United States, Canada and Israel. Mr. Friedland has been the CEO of a Nasdaq-listed company, a member of the board of directors and chairman of the audit committee of a New York Stock Exchange-listed company, and the chairman of the supervisory board of a company listed on the Regulated Market of the Frankfurt Stock Exchange. Mr. Friedland has been featured, interviewed or quoted in numerous publications including the Wall Street Journal, USA Today, The South China Morning Post (Hong Kong), NBC.com, Forbes, CNBC and its predecessor, Financial News Network, Bloomberg Information Radio, and Bloom- berg TV. This is the second book he has written. All Roads Lead to China: An Investor Road Map to the World's Fastest Growing Economy was published in 2014.