Before you leave...
Take 20% off your first order
20% off
Enter the code below at checkout to get 20% off your first order
Marketing Greatest Hits: A Masterclass in Modern Marketing Ideas (Paperback) (ISBN-13: 9781408126394)
Vendor:
Kevin Duncan
Product type:
Books
- $15.95
$15.95- $15.95
- Unit price
- per
Subtotal:
$15.95
Description
xToday thousands of marketing books exist ready to bombard you with buzz words and secrets to marketing success, but by condensing and summarising current thinking in marketing this book gives you the chance to become an authority yourself - quickly and efficiently.
This book presents marketing ideas from the profiled books clearly and accurately and will allow you not only to put these ideas into place but also explain them authoritatively to colleagues. Books profiled include The Long Tail, Meatball Sundae, Buzz, Affluenza and Blink. Saving you hundreds of hours of reading time Marketing Greatest Hits is vital for anyone looking to keep up with marketing practices NOW.
Author: Kevin Duncan
ISBN-10: 1408126397
ISBN-13: 9781408126394
Publisher: A&c Black Business Information and Developmen
Language: English
Published: 11/01/2010
Pages: 208
Format: Paperback
Weight: 0.45lbs
Size: 7.82h x 5.17w x 0.61d
By Kevin Duncan
xKevin Duncan is a marketing consultant and author. He has written five books, including Run Your Own Business and Small Business Survival (Hodder), and So What?, Start, and Tick Achieve
(Capstone). They have been translated into a range of languages,
including French, Polish, and Russian. He has worked with many
high-profile clients in his consultancy, including BT, Ogilvy, Orange
and Saatchi & Saatchi.
Recently Viewed Products
- Choosing a selection results in a full page refresh.