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Helping IT managers and marketing managers get up to speed, quickly and easily, on what's needed to develop effective marketing campaigns, Marketing IT Products and Services focuses on the unique issues involved in the marketing of IT products and services. This one-stop resource provides everything needed to understand the role
Author: Jessica Keyes
ISBN-10: 0367385244
ISBN-13: 9780367385248
Publisher: CRC Press
Language: English
Published: 09/19/2019
Pages: 344
Format: Paperback
Weight: 1.20lbs
Size: 9.10h x 6.10w x 0.80d
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