Marketing Logistics (Paperback) (ISBN-13: 9780750652247)

This book is an invaluable resource for managers who seek to understand more about the way in which the supply chain should be managed to improve their organization's competitive position, as well as students undertaking degree-level courses in marketing, logistics and supply chain management.

Author: Martin Christopher,Helen Peck
ISBN-10: 0750652241
ISBN-13: 9780750652247
Publisher: Routledge
Language: English
Published: 05/09/2003
Pages: 172
Format: Paperback
Weight: 0.59lbs
Size: 9.18h x 6.38w x 0.42d