Marketing: Traditional, Digital and Integrated (Paperback) (ISBN-13: 9781543490930)

This book provides a complete package of the fundamentals of marketing that is one of a kind in the market. The book delivers a one-stop package that will enable the reader to gain total access to knowledge and understanding of all marketing principles (traditional, digital, and integrated marketing). It is critical for delivering the best marketing practices and performances in todays very competitive marketing environment.

Author: Luke Ike
ISBN-10: 154349093X
ISBN-13: 9781543490930
Publisher: Xlibris UK
Language: English
Published: 06/13/2018
Pages: 432
Format: Paperback
Weight: 1.39lbs
Size: 9.00h x 6.00w x 0.96d