Mastering the Art of Media Messaging (Paperback) (ISBN-13: 9780615908540)

If you're a fan of The History Channel, The Biography Channel, A&E or The Disney Channel, chances are, you're a fan of Michael Emerson as well. Prior to completing work on the six-hour television min-series special for The History Channel entitled Vietnam in HD, Michael completed work on History's historic Emmy award-winning, ten-part series World War II in HD and its follow up two hour special, The Air War. He has also directed and co-produced The History Channel's award-winning, two hour television specials, When Cowboys Were King, Hollywood's Greatest Villains, 70's Fever as well as the A&E special, Cecil B. De Mille and The James Woods Biography among others. Michael began his media career in 1979 with the creation and hosting of the radio feature Face to Face, an issue-oriented, nationally syndicated radio news program that aired Monday through Friday, on 126 stations in the United States and 697 stations in 41 countries around the world. In 1984, after some 1,400 broadcasts, he left radio to expand his horizons in the fields of television and feature films. Throughout his media career, he has been honored with nineteen national and international awards for his film and television achievements as well as winning the American Political Consultant's coveted Polie Award and was nominated for the Advertising Industry's prestigious Clio Award. In addition to authoring the acclaimed books, Mastering The Art of Media Marketing and The Ten Commandments of Communication, his lifetime speaking and lecturing achievements have earned him an appointment as a visiting faculty member at the celebrated Leadership Institute in Washing-ton, DC and a guest lecturer at the University of Southern California. Michael is a member of The Academy of Television Arts & Sciences and currently heads up his own production and media relations company, Michael S. Emerson Productions, which specializes in the development and production of entertainment and advertising properties as well as the analysis of corporate and governmental media relationship programs. In addition to his work as an author, producer and director, Michael also has a passion for public speaking and lectures extensively on Media and its impact on our lives.