Modern Communication with Social Media: A Simplified Primer to Communication and Social Media (English Edition) (Paperback) (ISBN-13: 9789388511841)

Learn to Explode Your Reach with Modern Day Communication Methods, Networking, Social Media and Customers

Key Features

Covers all the essential topics in an easy to understand and simple manner

Utilize social media management tools to manage social media platforms

Understand the basics of communication

Learn about the features offered by various social media management tools

Gain familiarity with popular social media platforms

Explore Twitter for business

Understand Facebook for business

Description
The book, Modern Communication with Social Media, explores the evolution of communication, communication media, and covers social media in detail. It examines some of the most popular social media platforms available today. The book concludes with an analysis of various social media management tools.Social media enables people to connect with one another, regardless of distance, time, and other factors. For individuals, it is a valuable tool/platform to communicate and share information. For businesses, it is a means to connect with customers and utilize targeted advertising features of social media platforms. The book is a simplified primer or guide to Communication and Social Media.

The book begins with exploring the evolution and history of communication and communication media over the centuries. It then moves on to introduce social media in detail. It examines some of the most popular social media platforms available today. The book concludes with an analysis of various social media management tools.
By the end of this book, readers would be familiar with the basics of communication concepts, social media and its features and benefits, working with popular social media platforms such as Twitter, Facebook, and so on and they would be aware of major social media management tools.

What will you learn

Identify the need for communication

Trace the history and growth of communication

Understand the basics of communication

Identify various forms of communication

Identify communication channels

Identify the features of social media

List the benefits of social media

Understand the basics of social media platforms

Gain familiarity with popular social media platforms

Utilize social media management tools to manage social media platforms

Who this book is for
This book is for those who are looking to familiarize themselves with communication concepts and social media.

Table of Contents
1. Communication
2. Communication Channels
3. Social Media
4. Twitter
5. Facebook
6. WhatsApp
7. Instagram
8. Pinterest
9. LinkedIn
10. Social Media Management Tools
11. Appendix

About the Author
Mamta Dalal works in the technology industry and she is proficient in various technologies and products. She is based in Mumbai, India. When she is not busy at work, she can be found engrossed in books, movies, and shows.

Author: Mamta Dalal
ISBN-10: 9388511840
ISBN-13: 9789388511841
Publisher: Bpb Publications
Language: English
Published: 10/10/2019
Pages: 150
Format: Paperback
Weight: 0.46lbs
Size: 9.00h x 6.00w x 0.32d