Motoring the Future: VW and Toyota Vying for Pole Position by Wimmer, Engelbert

Motoring the Future: VW and Toyota Vying for Pole Position (Hardcover) (ISBN-13: 9780230299559)

Vendor: Engelbert Wimmer
Product type: Books
Format: Hardcover
$54.99
$54.99
$54.99
Subtotal: $54.99
Motoring the Future: VW and Toyota Vying for Pole Position by Wimmer, Engelbert

Motoring the Future: VW and Toyota Vying for Pole Position

$54.99
Motoring the Future: VW and Toyota Vying for Pole Position by Wimmer, Engelbert

Motoring the Future: VW and Toyota Vying for Pole Position

$54.99
Format: Hardcover
Description
Description
x
The crisis in the auto industry has resulted in a race between Volkswagen, as challenger, and Toyota, as tattered global market leader. Whether it is theGerman or theJapanese firm that takes pole position, the winner will change the balance of power in the automotive industry and lead the way to the automobiles of the future.

Author: Engelbert Wimmer
ISBN-10: 0230299555
ISBN-13: 9780230299559
Publisher: Palgrave MacMillan
Language: English
Published: 11/30/2011
Pages: 272
Format: Hardcover
Weight: 1.25lbs
Size: 9.30h x 6.40w x 0.90d

Review Citation(s):
Choice 06/01/2012
By Engelbert Wimmer
By Engelbert Wimmer
x
ENGELBERTWIMMER is a business consultant and member of the management team at PA Consulting Group, a global management, IT and technology consulting firm. Based in Frankfurt, Germany, Engelbert leads the firm's Manufacturing and Automotive practice. His main focus lies in implementing complex projects at the critical interface between scientific innovation and business; he is an expert on the car industry and works with his experienced team for manufacturers and suppliers alike.

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