New Rules for the New Economy: 10 Radical Strategies for a Connected World (Paperback) (ISBN-13: 9780140280609)

The classic book on business strategy in the new networked economy-- from the author of the New York Times bestseller The Inevitable

Forget supply and demand. Forget computers. The old rules are broken. Today, communication, not computation, drives change. We are rushing into a world where connectivity is everything, and where old business know-how means nothing. In this new economic order, success flows primarily from understanding networks, and networks have their own rules. In New Rules for the New Economy, Kelly presents ten fundamental principles of the connected economy that invert the traditional wisdom of the industrial world. Succinct and memorable, New Rules explains why these powerful laws are already hardwired into the new economy, and how they play out in all kinds of business--both low and high tech-- all over the world. More than an overview of new economic principles, it prescribes clear and specific strategies for success in the network economy. For any worker, CEO, or middle manager, New Rules is the survival kit for the new economy.

Author: Kevin Kelly
ISBN-10: 014028060X
ISBN-13: 9780140280609
Publisher: Penguin Group
Language: English
Published: 10/01/1999
Pages: 192
Format: Paperback
Weight: 0.38lbs
Size: 8.03h x 5.32w x 0.44d

Review Citation(s):
Ingram Advance 10/01/1999 pg. 57