Northcliffe An Intimate Biography (Paperback) (ISBN-13: 9781417936991)

""Northcliffe: An Intimate Biography"" is a comprehensive and detailed account of the life and career of Alfred Harmsworth, better known as Lord Northcliffe. Written by journalist and author Hamilton Fyfe, the book delves into Northcliffe's early years, his rise to prominence as a newspaper magnate, and his impact on British journalism and politics.Fyfe explores Northcliffe's personal life, including his relationships with his family and friends, as well as his business dealings and political influence. The book also examines Northcliffe's role in shaping public opinion during World War I and his involvement in the founding of the Daily Mail, the Daily Mirror, and other influential newspapers.Drawing on a wealth of primary sources, including Northcliffe's personal papers and correspondence, Fyfe provides a nuanced and insightful portrait of one of the most important figures in British media history. With its engaging prose and meticulous research, ""Northcliffe: An Intimate Biography"" is a must-read for anyone interested in the history of journalism and the media.1930. A personal account of the life of the colorful newspaperman Lord Northcliffe (Alfred Harmsworth) written by his longtime business associate Hamilton Fyfe. Northcliffe produced the first newspaper, The Daily Mirror, aimed at women. When sales dropped at The Daily Mirror Harmsworth decided to change his original plan. The editor, Mary Howarth, was replaced by Hamilton Fyfe, who changed it to a picture paper for men as well as women. Fyfe also experimented with using different types of photographs on the front-page. They introduced a number of innovative ideas including the sponsorship of events and the exclusive. Prior to WWI, Northcliffe was accused of being a war monger and soon after the outbreak of the First World War the editor of The Star newspaper claimed that: Next to the Kaiser, Lord Northcliffe has done more than any living man to bring about the war. During the war he ran propaganda for the government. Following the war he promoted the use of wireless communication. Upon his death he left three months' salary to each of his six thousand employees.This scarce antiquarian book is a facsimile reprint of the old original and may contain some imperfections such as library marks and notations. Because we believe this work is culturally important, we have made it available as part of our commitment for protecting, preserving, and promoting the world's literature in affordable, high quality, modern editions, that are true to their original work.

Author: Hamilton Fyfe
ISBN-10: 1417936991
ISBN-13: 9781417936991
Publisher: Kessinger Publishing
Language: English
Published: 05/17/2005
Pages: 384
Format: Paperback
Weight: 1.24lbs
Size: 9.00h x 6.00w x 0.85d