Organic Food Marketing in Urban Centres of India (Paperback) (ISBN-13: 9788192522630)

The Indian domestic market for organic food has been developing dynamically over the past few years. This study presents wide-ranging insights into the current state and future prospects of organic food markets in urban India, focusing principally on Mumbai, Bangalore and Hyderabad. The authors identify challenges and obstacles to growth in organic supply chains, examine best-practice examples of successful and holistic market development, and suggest sustainable, long-term models of growth for organic producers. Case studies are used throughout the book to illustrate these points. Organic Food Marketing in Urban Centres of India also includes the most comprehensive bibliography currently available on the Indian domestic market for organic food. The book is a valuable resource for organic manufacturers, traders, retailers, policy makers and researchers. It is also of great practical use to urban citizen in India interested in consuming sustainably.

Author: Nina Osswald,Manoj K. Menon
ISBN-10: 8192522636
ISBN-13: 9788192522630
Publisher: International Competence Centre for Organic A
Language: English
Published: 05/09/2013
Pages: 146
Format: Paperback
Weight: 0.49lbs
Size: 9.00h x 6.00w x 0.34d