Psychology of Choices (Paperback) (ISBN-13: 9789358980929)

The thought of writing a book was somewhere there in the recesses of my mind, but I never took it seriously. I noticed that social media, which I avoided for a long time, is now flooded with people announcing classes and courses for those aspiring to become authors. I wanted to know what I can do to my passion for writing. So far, I was only writing articles and blogs. I have been writing many articles and blogs in reputed journals in India, some foreign publications, and on LinkedIn, and now I got the sudden and impulsive urge to write a book. I have the passion and time. I remember my late father, a Management Professor, was writing books after retirement, till he was 84 years. This thought inspired me to take the plunge and make this a reality.
Since my core subject is psychology and I am a psychologist, I started with the thought of writing something about or related to my subject. The thought of whether I should write a book started bothering me. I got the inspiration for my book from this thought process: why we make choices, how we make them and why is it so difficult to make choices.
I sincerely hope readers will enjoy my book as much as I enjoyed writing it