Public House and Beverage Management (Hardcover) (ISBN-13: 9781138432789)

Public House & Beverage Management' provides students with a practical guide to the management aspects of the licensed trade industry. 'Public House & Beverage Management' introduces students to: Key players Variations in service offer Types of management arrangement (managed, leased, tenanted, franchise, freehouse) Customers and segments Labour markets and employees Key elements in the business units Retailing skills.The combined experiences of the authors are reflected in the text, as between them they have a vast range of experience as: publican, hotelier, chef and sommelier. Enhanced by this is their teaching and research covering food service, cellar management, marketing and wines and spirit education.

Author: Michael Flynn,Caroline Ritchie,Andrew Roberts
ISBN-10: 1138432784
ISBN-13: 9781138432789
Publisher: Routledge
Language: English
Published: 07/12/2017
Pages: 236
Format: Hardcover