Research, Development and Education in Tourism (Hardcover) (ISBN-13: 9781527537194)

This volume gathers together papers presented at the 15th International Conference of the International Business School held in Sofia, Bulgaria, in June 2018. The conference provided a platform for discussions of current trends, innovative models, practical challenges and possible decisions in the field of tourism, as a priority strategic sector in the national economy of Bulgaria. The contributions to this volume reflect on discussions related to a number of aspects crucial for the development of sustainable tourism. They investigate the impact of tourism policies on national image creation; environmental factors; the emotional profiles of wellness tourists; the key factors influencing regional tourism development; medical tourism; innovative methods of learning Business English; and a number of financial issues, among others.

Author: Sonia Mileva
ISBN-10: 1527537196
ISBN-13: 9781527537194
Publisher: Cambridge Scholars Publishing
Language: English
Published: 09/12/2019
Pages: 293
Format: Hardcover
Weight: 1.05lbs
Size: 8.20h x 5.70w x 0.90d