Restaurant Brand Start-Up Plan: The 10 step strategy guide to help develop your Concept & Brand (Paperback) (ISBN-13: 9781523482917)

Gina Mims - Owner of Inspiro Brands, Inc. Brand strategy and design guiding new restaurants to create, develop and provide a memorable guest experience. Gina has helped developed brand identities for over one hundred dining destinations. Bringing almost two decade's worth of outstanding design experience to the table, the tools she's refined with her clients are now available for EVERYONE to create restaurant branding success. She speaks publicly on how to "DEFINE then DESIGN" to those wanting to open a restaurant or re-brand. The topics covered show how to create clarity and vision before beginning the design process. With a desire to share her passion, Gina has instructed students on graphic design at Chapman University, and is a former board member of Share Our Strength, Taste of the Nation Laguna Beach, Les Dames d'Escoffier, LA/OC and AIGA, Orange County, the professional association for design. Inspiro Brands has recently relocated to the foothills of the Sierra near Yosemite National Park. The majority of clients remain in California and also extend throughout the U.S. In her free-time Gina enjoys painting, yoga, travel, cooking and dining out.