Retail Fashion Scenario and Strategy Planning: It is all about the future (Paperback) (ISBN-13: 9781543165074)

The book outlines the fundamental principles and mechanisms that are applied in fashion retailing during the scenario plotting in the future business environment and strategic planning and implementation phases for all critical operational areas required to build a successful and sustainable fashion clothing business. It will be particularly beneficial to students and those who are maybe considering a career in the industry. Individuals who are already part of the fashion buying and merchandising community will find this book to be invaluable in that it provides a complete simplified overview of all the integral activities and roles that go to make up the topic and thereby will provide a broader insight into their own career.

Author: Charles Nesbitt
ISBN-10: 1543165079
ISBN-13: 9781543165074
Publisher: Createspace Independent Publishing Platform
Language: English
Published: 02/16/2017
Pages: 48
Format: Paperback
Weight: 0.17lbs
Size: 9.00h x 6.00w x 0.10d