Revenue Track (Hardcover) (ISBN-13: 9781907725036)

The Revenue Track(TM) ensures that the rubber meets the road in terms of strategy - that what happens at the front line - the daily customer encounters of sales and service executives, as well as tactical execution of marketing messages and campaigns - is aligned with the strategy set by management.

Author: Ray Collis,John O'Gorman
ISBN-10: 1907725032
ISBN-13: 9781907725036
Publisher: Asg Group
Language: English
Published: 12/09/2015
Pages: 470
Format: Hardcover
Weight: 2.73lbs
Size: 9.61h x 6.69w x 1.38d