Right Brain/Left Brain Leadership: Shifting Style for Maximum Impact (Hardcover) (ISBN-13: 9780275999346)

Leaders of all kinds, in all fields, need to be methodical and logical, but also strategic, innovative, and intuitive. Yet the two different styles require different modes of thinking, or what author Mary Lou Décosterd describes as shifts to right brain, or left brain, thinking. Those who operate in what she explains as the left brain mode develop strong logical, rational, and analytical abilities, but they may downplay the value of right brain thinking, which spurs intuition, subjectivity, and creativity. And those who operate primarily in the latter mode lose the value of the former. A leader who is habitually a right-brainer sees only the big picture, rather than its parts, is creative but not usually analytical, is an emotional far more than logical. So who is more effective? Veteran consultant Décosterd shows how those with maximum success are leaders who understand both styles and have the ability to switch between the two at certain key moments to broaden their overall effectiveness.