Sales Management (Hardcover) (ISBN-13: 9781635492538)

As a crucial part of business management, sales management refers to the practice of using sales concepts and methods to increase and stabilize the sales of any business. It is directly related to profit and influences the image, perception and the shareholders that any business will have. This text is appropriate for students who wish to learn about this important subject. It is a valuable compilation of topics, ranging from the basic to the most complex theories and principles in the field of sales management. It is meant for those who are looking for an elaborate textbook on sales management. Coherent flow of topics, student-friendly language and extensive use of examples make this text an invaluable source of knowledge.

Author: Emerson Dunlap
ISBN-10: 163549253X
ISBN-13: 9781635492538
Publisher: Larsen and Keller Education
Language: English
Published: 06/26/2017
Pages: 341
Format: Hardcover
Weight: 2.21lbs
Size: 10.88h x 8.00w x 0.81d