Sell More Easily: Tales From the Trenches Guaranteed to Make You More Money (Paperback) (ISBN-13: 9781477690338)

Howard Maslich is the president and founder of Specialized Training Services, which was founded in 1976. Howard is a former psychology professor and has personally trained and coached more than 10,000 professional sales people. Clients have obtained measureable revenue increases after participating in one of Howard's sales training programs.Specialized Training Services is a consulting and training firm specializing in sales and management productivity and effectiveness. His first book, Sell More Easily, documents his path from transitioning from his role as a psychology professor, to becoming a top level salesman, and then a top earning sales trainer. He shares all of his missteps, foibles and embarrassing moments openly along side his successes in a way that makes it feel like you're sharing stories over a beer. Howard's goal with this book was to make sales principals accessible to every current or potential sales person, as well as non-sales people who find themselves occasionally in positions of negotiation, whether with a customer, a boss, or a spouse. For more information about Howard and his selling method visit his website at http: //www.wnysalestraining.com.